AI sales agent for multi-practice law firms
Route inbound matters to the right practice area, gate emergencies, and book free consultations 24/7 — with privilege-aware messaging from message one.
What the niche keeps running into
Walk-ins pick the wrong practice area on your contact form and never reach the partner who can help.
Late-night arrests and missed-court-date emergencies get a voicemail that nobody listens to until Monday.
Cost-anxious prospects bail at "fill out our form" — they never learn about contingency or pro-bono options.
How it works for law firms
Four steps from sign-up to your first qualified lead in the inbox.
- 01
Pick the niche preset
Start from a battle-tested industry preset — system prompt, FAQ seed, qualification fields, scenario chips and brand colour are pre-filled.
- 02
Connect your knowledge
Import your price list, service pages or PDFs. The agent grounds every answer in your content — no hallucinated quotes, no generic filler.
- 03
Embed the widget
One script tag. Works on WordPress, Shopify, custom React, plain HTML. Brand colour, greeting and chips inherit your channel config.
- 04
Hand off the hot leads
When a visitor matches your qualification rules, the agent collects contact details and routes them to your operator inbox, email, or Slack.
See the law firms preset
This is the same widget the legal-firm preset ships with — colours, chips, system prompt, FAQs.
What teams see in 30-90 days
Outcomes are illustrative unless the company is named — we never make up customer names.
Family + employment law
Harbour & Lane LLP (illustrative)
+44% free-consultation bookings in the first quarter
The "free 15 min, no commitment" message paired with a partner-calendar booking lifted consultation bookings 44% across family and employment intake.
+44%
consultations
< 90s
first reply
4.7★
intake CSAT
Criminal defence + civil
Northgate Counsel (illustrative)
24/7 emergency line never misses a callback
Arrest and missed-court-date triggers route to the on-call attorney within minutes — even at 3am. Documented 0 dropped emergency intakes in 6 months.
0
dropped emergencies
+27%
criminal retainers
< 60min
attorney on scene
Personal injury · contingency
Civic Legal Group (illustrative)
2.6x more contingency case starts
Contingency is invisible to most visitors — the agent explains "no upfront fee, we collect only if you win" the first time the cost question comes up.
2.6x
PI cases started
+€41k
pipeline / month
0
wrong-area routing
FAQ
How does it route across practice areas?
The first reply offers the practice-area chips you configure (family, employment, criminal, PI, immigration, etc.). Each chip has its own welcome message, qualification fields and partner calendar.
Will it respect attorney-client privilege?
The agent explicitly tells visitors that intake conversations are confidential within the firm but not yet privileged, and to keep first-message details high-level. Privilege language is baked into the system prompt.
How does it handle emergencies?
Arrests, missed court dates, restraining orders and similar trigger immediate hand-off to your 24/7 attorney line. The agent gives the visitor the right protective instructions ("do not speak to police without counsel") in the meantime.
Can it explain contingency and pro bono?
Yes. When a prospect signals affordability concerns, the agent walks through contingency for PI/employment, payment plans for family law, court-appointed counsel for criminal, and the firm pro-bono review process.